Internal marketing for a new comprehensive training program for corporate consultants. Our goal was to generate as many participants as possible.
Making the decision easy for decision-makers: With this guiding principle, we have developed a digital Fit@Kredit brochure specially targeting the bank's very busy executives. All information is brief and clear, there is an easy tool for finding suitable offers for individual employees, and it can be used as a guide for the appropriate employee conversation. With such strong design, we have finally ensured that our message is not lost in the daily flood of information.
Client: Commerzbank AG